A Smarter, Simpler Way to Sell Your Wines in the U.S.
Connect with buyers and export your Wine
- Expand Your Market Reach
- Simplify Access to New Regions
- Connect with U.S. Retailers with simple, transparent pricing
- Maximize Your Wine Sales Opportunities
- Reduce middleman markups by up to 62.5%
“Cellar 62 is an innovative wine fair that's open year-round, offering enhanced benefits.”
Connect with leading U.S. retailers, such as:

















1
Understading the issue
How the current system works
Wineries / Producers
- Multiple barriers for wineries to enter the market
- Competition with other wineries for importer attention
- Limited influence on final pricing
- Dependence on importer/distributor relationships
- Limited direct consumer engagement data
- Trade show expenses
Importer / Distributors
- Adds multiple markups, increasing costs
- Can lead to inefficiencies and payment delays
- Wine is stored in the importer's warehouse or a third-party logistics provider
- Potential resistance to market innovation
- Limited selection based on distributor portfolios
- Restrictions on direct-to-consumer sales
- Exclusivity agreements
- Limited control over product availability
Retailers
- Higher prices due to added cost in the supply chain
- Limited influence on the selection of wines available
- Potential lack of information about product origin
- Competition from distributor attention
- Limited access to niche or specialized wines
2
Our solution
The Cellar62 system
Benefits using Cellar62 to export wine to the USA
Adapt to Retailers' Schedules for Better Connections
Build meaningful relationships by being available at times convenient for US retailers—often after 5 PM for wineries in Europe. Flexibility in scheduling demonstrates your commitment to meeting the needs of this critical market.
Streamlined Sampling with Vinovae
Invest in efficient sample delivery by using Vinovae to ensure quick, uncomplicated shipment of wine samples to interested retailers. This step is crucial to showcasing your wines effectively.
Simplified Freight Solutions
Collaborate with reliable logistics providers to secure competitive freight rates and ensure smooth, hassle-free wine shipments to the US.
Consistent Pricing Through QBP Import Solutions
Partner with QBP for centralized import management, ensuring consistent pricing across the US. This approach empowers retailers to select their preferred distributors without pricing conflicts or complications.
Invest in Your Success with a Flexible Approach
Entering the US market requires a strategic investment, typically ranging between $5,000 and $10,000. The exact cost depends on your business plans, the number of samples you aim to distribute, and the specific states you wish to target.
This investment ensures you are fully prepared to seize opportunities, demonstrate your commitment, and maximize your potential for success. By having a clear stake in the process, you signal your seriousness to Cellar62 and the retailers you seek to impress, setting the stage for long-term growth and profitability.
3
What you get joining Cellar62
Our platform provides
Winery microsite
For wineries to showcase their profile, awards, ratings, and pricing to U.S. retail buyers.
Brand Dashboard
Complete product catalog creation with photos and wine references.
Retailers Contact list access
Direct access to a contact list of retailers in the U.S.
Regulatory information
Access to engagement information and U.S. alcohol regulatory and retail environment in all 48 states.
Flat-fee import service
Access to import services at a flat per-bottle fee.
Analytics dashboard
Track leads and retailer’s interest. Access to whom and what products buyers are actively interested in.
Personalized onboarding
A Cellar62 onboarding specialist to help wineries understand their market potential in the United States.
Certification and permits
Access to expert assistance for securing state alcohol board licenses and label approvals for U.S. wine shipments.
Real-time chat AI assisted
Real-time chat app to talk with interested buyers. AI assisted to accurately and instantly answer customer questions.
Ticketing system
For 1:1 communication between wineries and retailers.
Dedicated Account Manager
Digital solutions manager assigned to your account to provide ongoing support on the platform.
Consultation services
Access expertise to understand the U.S. way of doing business, learn to identify and follow opportunities.
Tools to promote brand awareness
Digital and Marketing experts to support integrated marketing campaigns to promote and engage consumers.
Expertise and Guidance
Access to valuable insights and guidance to deal with the import and sales process.
Wine sample innovation
Access to innovative wine sample preparation and shipment to interested buyers.
Transparent pricing
Price reference in DDP (Delivery Duty Paid) for retailer clarity. Benefit from direct retailer-distributor negotiation, facilitated sales and relevant closing influence.
AI Data-Driven Approach to Sales
Cellar62 leverages data and analytics to identify sales opportunities and optimize sales strategies for the U.S. market.
Community of wine innovators
Access to a collective of differentiated experts driving sustainable and innovative solutions, contributing to the future of wine.
Get access to our network of U.S. wine buyers
Connect directly with U.S. Retailers and significantly scale your sales.
“Cellar 62 is an innovative wine fair that's open year-round, offering enhanced benefits.”