Connecting United States buyers with wine sellers — directly and worldwide
To connect Buyers and Sellers
The Cellar62 vision
Cellar62 is a B2B platform streamlining the connection between U.S. wine retailers and producers across Europe and beyond. Designed to simplify the import process, Cellar62 enables direct, year-round communication between buyers and wineries, removing unnecessary intermediaries and significantly reducing markup costs.
With a transparent, flat-fee model and cost-effective importer access, the platform empowers producers to gain consistent U.S. market visibility, while giving retailers greater flexibility, better pricing, and access to curated, high-quality wines.
By promoting efficiency, transparency, and long-term relationships, Cellar62 is reshaping the wine distribution landscape — making it easier for both sides to adapt to evolving market demands and consumer preferences.
Retailers / Buyers
Retailers gain direct access to a wide selection of wines with transparent pricing and the flexibility to choose their preferred distributor. Shipping and customs are managed at the nearest U.S. port, simplifying cost assessment and eliminating unreasonable middleman markups.
Wineries / Sellers
With Cellar62, wine producers gain direct access to U.S. buyers, boosting sales by lowering the costs of imported wine in the U.S. and efficiently expanding their market presence.
